Over the last few years, I’ve had the chance to collaborate with Shopify across seven different initiatives, from global social campaigns to internal end-of-year narratives. This includes crafting merchant stories for brands like Represent, the high-end British streetwear label, and Waterdrop, the innovative global hydration brand.

​

This reel captures the essence of that ongoing partnership: a focus on sleek UI motion, brand integrity, helping partners tell their stories with clarity and driving the commercial impact that helps their business grow.

Watch some of these merchant stories featured on the Shopify Blog: